For no particular reason, the past week has provided a variety of methods to quantify the popularity of WNBA players. That started, naturally, with the release last Thursday of results from this year’s All-Star voting, which saw Sue Bird finish second among all players in fan balloting, with Swin Cash second among Western Conference forwards.
Over the weekend, Harris Interactive announced the results of its survey of America’s sports fan favorites. This year’s polling, conducted online and weighted to adjust for demographic factors, saw Bird place among the 10 most popular female athletes, coming in seventh. Bird was the lone WNBA player on the list and ranked second among female athletes in team sports, trailing retired U.S. soccer star Mia Hamm.
The series of releases wrapped up today with the WNBA sharing the top 10 most popular jerseys at WNBAStore.com, a list that features both Bird (eighth) and Lauren Jackson (fourth). Overall, Storm jerseys are the second most popular team at WNBAstore.com, trailing only the Minnesota Lynx – buoyed by No. 1 overall pick Maya Moore, who has the highest-selling individual jersey.
No matter how popularity is measured, the Storm in general and Bird in particular come out near the top.